Lead capture

Lead capture for sales reps

Every booth conversation, every hallway handoff, every card in your pocket: turn the people you meet into leads that reach your CRM the same day, with the context that makes the follow-up close.

ConnectMachine captures every lead a sales rep meets. Scan the cards you collect at a booth or conference, share your own card by QR or tap, and each person becomes a clean contact with a note on the deal. Everything exports to a CSV or syncs to your CRM on a paid plan, so nothing is lost between the event and your pipeline.

A rep's number depends on what happens to the people they meet. Events, booths, and meetings put you in front of dozens of prospects, but the return leaks away in the gap between the conversation and the CRM. Cards pile up, context fades, and by the time anyone types them in, the warm lead has gone cold.

Lead capture with ConnectMachine closes that gap. Every card you scan and every card you share becomes a structured contact with a note attached, and it flows straight into the pipeline you already run, so a full day of conversations is working leads by that evening.

Where event leads leak away

The problem is never meeting people. It is remembering them well enough to follow up. A rep leaves a conference with a stack of cards, a phone full of half-typed notes, and a memory that fades by the drive home. The prospect who was ready to talk gets a generic email three days later, if they get one at all.

  • Paper cards that sit in a bag until the context is gone.
  • No note on what the prospect needed or what you promised.
  • Manual data entry that eats the evening and still misses people.
  • Follow-up that lands after the window has closed.

Capture in both directions at the booth

The strongest capture is mutual. When you meet a prospect, they get your card and you get theirs, so neither side depends on remembering to follow up from a photo.

  1. Show your QR code so the prospect opens your card and saves your details in a tap, with nothing to install.
  2. Scan the card they hand you and the AI extracts name, company, title, email, and phone into a clean contact in seconds.
  3. The original card image is kept, so you can cross-check anything the scan got wrong.
  4. At a busy booth, a QR on a stand lets every passerby capture your card while you keep talking.

Note the deal while it is fresh

A name and a company tell you nothing about the opportunity. The moment you step away, record a voice note or add a note to the contact: what they need, the objection they raised, the timeline, the next step you agreed to.

That note is the difference between a follow-up that references the actual conversation and one that reads like a template. It also means your manager sees a real pipeline entry, not a business card and a vague memory.

Into your CRM the same day

A captured lead that never reaches your pipeline is still a lost lead. Close the loop before you leave the venue.

  1. Review the day's captures each evening while the conversations are fresh, and fix any scan errors.
  2. Sync new contacts to your CRM on a paid plan, or export a clean CSV on any plan.
  3. Automate the routing with a Zapier connection so leads flow into the tools your team already runs, across thousands of apps.
  4. Your notes travel with each contact, mapped to the right fields, so nothing is retyped.

Work the follow-up window

Interest is highest in the first day or two after an event, before the prospect's inbox fills back up. Because every contact carries a note, your first message references the specific need instead of a polished blank.

Later, when you are working the pipeline, ask the AI Concierge in plain language, 'who did I meet with a data migration project?' or 'who was at the Austin booth?', and it pulls the list from your own captured leads. The room you worked on Tuesday keeps producing for weeks.

Lead capture beyond the trade show

The same card captures leads everywhere field sales happens, not just at events. One QR code covers the whole territory.

  • In a first meeting, to capture the prospect and note the opportunity on the spot.
  • At a walk-in or a site visit, where a paper card would have been forgotten.
  • In your email signature, so inbound interest is captured too.
  • Handing a clean lead list to your manager instead of a notebook.

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Questions fréquentes

How do sales reps capture leads at trade shows?
Share your card by QR or tap so prospects save your details instantly, and scan the cards you are handed so each becomes a clean contact. Add a note on the deal, then sync everything to your CRM the same day. It replaces the stack of cards and the evening of data entry.
Can I scan business cards straight into my CRM?
Yes. Scan cards with ConnectMachine and sync the clean contacts to your CRM on a paid plan, or export a CSV on any plan. Your notes travel with each contact, so prospects are in your pipeline the same day without retyping.
Do prospects need an app to get my card?
No. They scan your QR or tap to open your card in the browser and save it, with nothing to download, so the exchange takes seconds even in a busy hall.
How do I remember what each lead needed?
Add a voice note or a written note to the contact the moment you step away, covering the need, the objection, and the next step. Later you can search your captured leads in plain language with the AI Concierge instead of scrolling a spreadsheet.
Does it work for a sales team?
Yes. Each rep captures leads to their own list, and a team plan puts every rep's card under one brand with central billing. Leads still sync to your CRM, so the whole team's pipeline stays in one system and managers get clean lists instead of notebooks.

Getting started before your next event

Set up before the next conference in one sitting. Create your free card, add your QR to a booth stand, connect your CRM or a Zapier flow, and practice the ten-second voice note once. Your next event ends as a clean list of leads with context, already in your pipeline, instead of a stack of cards to deal with later.

Turn your next event into pipeline, not a pile of cards.

Equip your sales team